Olamide is one musician whose evolution should be studied as a business course.
I remember the first time I saw him, was in a video was with Wizkid (still trying to recall the name of that song…)
Let’s move…
These are some lessons I learned from Olamide business career:
•Gr𝗼𝘄𝘁𝗵 𝗮𝗻𝗱 𝗖𝗵𝗮𝗻𝗴𝗲 𝗮𝗿𝗲 𝗶𝗻𝘁𝗲𝗿𝘄𝗼𝘃𝗲𝗻
Olamide didn’t just grow, he changed with time and to time.
You can not continue to do business the same way always and expect a different result.
•𝗬𝗼𝘂 𝗰𝗮𝗻 𝗼𝗻𝗹𝘆 𝗲𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵 𝗮 𝗿𝗲𝗶𝗻𝗳𝗼𝗿𝗰𝗲𝗱 𝗶𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝗸𝗲𝗲𝗽 𝗲𝘃𝗼𝗹𝘃𝗶𝗻𝗴
Olamide has his uniqueness when it comes to music.
There is always something new in his music that other new musicians want to copy. It could be his unrivaled crazy dance steps or the beats.
People want to be associated with a force that is new and trendy especially in their industry that is truly doing well.
When you keep evolving, you are creating a path for others.
•𝗚𝗿𝗼𝘄 𝘄𝗶𝘁𝗵 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝘄𝗶𝗹𝗹 𝘀𝘁𝗲𝗽 𝘂𝗽 𝘄𝗶𝘁𝗵 𝘆𝗼𝘂
No sane person wants to remain stuck or stagnant. People love to see growth and success.
When you keep evolving, your audience is likely to want to evolve with you.
•𝗕𝗲 𝗩𝗲𝗿𝘀𝗮𝘁𝗶𝗹𝗲
Olamide is one musician that can have a way of expressing himself no matter the genre of music. His personality will shine through.
You can’t be very rigid and want to grow in business. Be ready to learn and unlearn as you evolve but never lose your essence.
•𝗜𝗻 𝗧𝗲𝗮𝗰𝗵𝗶𝗻𝗴 𝗼𝘁𝗵𝗲𝗿𝘀 𝘆𝗼𝘂 𝗻𝗼𝘁 𝗼𝗻𝗹𝘆 𝗲𝘀𝘁𝗮𝗯𝗹𝗶𝘀𝗵 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝗮𝘀 𝗮𝗻 𝗲𝘅𝗽𝗲𝗿𝘁 𝗯𝘂𝘁 𝘆𝗼𝘂 𝗹𝗲𝗮𝗿𝗻 𝘁𝗼𝗼
Olamide has loads of street boys who see him as a mentor and he has done a great job mentoring them.
This is not an era of knowledge hoarding because we won’t pay or buy into what we don’t know you possess or have.
•𝗗𝗼𝗻’𝘁 𝗯𝗲 𝘀𝗰𝗮𝗿𝗲𝗱 𝘁𝗼 𝘁𝗿𝘆 𝗼𝘂𝘁 𝗻𝗲𝘄 𝘁𝗵𝗶𝗻𝗴𝘀
In his recent album UY SCUTI, he broke his mold and norm and this got a 5-star rating from me. Badoo is the GOAT.
Never be scared to try out new things. Never be too predictable.
Keep surprising your audience with new things but in a positive way.
Would you ever think I love Olamide’s music?😆😆😆😆
•𝗗𝗲𝗹𝗶𝘃𝗲𝗿 𝗿𝗶𝗴𝗵𝘁 𝗮𝗻𝗱 𝘄𝗲𝗹𝗹
Whenever I see Olamide in a music video, I always want to listen because I trust him to deliver and he has never failed.
He brings in the street in a way you can relate to it without sounding so crude or nasty.
Can people vouch for you to deliver or after you collect money, you become invincible and invisible?
Deliver on your promise and outdo yourself if possible.
•𝗗𝗮𝗿𝗲 𝘁𝗼 𝘀𝘁𝗮𝗻𝗱 𝗼𝘂𝘁
Olamide’s new album made me remember the Blue Ocean Strategy written by Renee. The instinct of creating a new market when the current one is highly competitive and becoming deadly.
Do you know he used some very good but uncommon instrumental sounds that left people confused about its origin?
There is no place for mediocrity in business. If you keep trying to fit in, you will fizzle out.
𝗕𝗔𝗗𝗢𝗢!!!
