Nigeria-based mobility giant, GIGM, has launched a payment service for its users. This is the first of many services that the company intends to offer as it moves towards being a one-stop-shop for the needs of its customers.
In September 2019, the company revealed a slight name change, replacing ‘Motors’ with ‘Mobility’ as it looked to expand its offerings. Two years after that, it says it is redefining mobility to mean access rather than just movement.
Okhae Enahoro, the company’s new CEO, said, “When you look at the word mobility, it means the ability to move freely. Movement in itself may not necessarily mean physically transporting yourself from one place to another.
“It just basically means advancement. It can mean growth. So when you look at these definitions, you realise that we’re trying to enable lifestyles, so we want to bring services to people that allow them to do things easily.”
For now, this service will only be available in Nigeria — GIGM’s headquarters — and will allow users to make payments for airtime, electricity bills, cable TV, and Internet data. However, there are plans to launch in other African countries over the next few years.