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    NjiaPay: South African Fintech Startup Reshaping Payment Solutions for African Businesses

    NjiaPay: South African Fintech Startup Reshaping Payment Solutions for African Businesses

    Ghana’s Kofa Secures $8.1M Pre-Series A Funding to Drive Clean Energy Access Across Urban Africa

    Ghana’s Kofa Secures $8.1M Pre-Series A Funding to Drive Clean Energy Access Across Urban Africa

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    South Africa’s CureRoot Leverages AI to Unlock New Medicines from African Medicinal Plants

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    SA’s Peach Payments Expands into Francophone Africa with PayDunya Acquisition

    Egypt’s Enza Secures $6.75M to Drive Financial Inclusion in Africa

    Egypt’s Enza Secures $6.75M to Drive Financial Inclusion in Africa

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    South African Prop-Tech Startup Preferental Unveils Innovative Tenant-Screening App

    LoftyInc Capital Secures $43 Million for First Close of New Pan-African Seed Fund

    LoftyInc Capital Secures $43 Million for First Close of New Pan-African Seed Fund

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    Kenya Takes Action Against TikTok Following Child Exploitation Exposé

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    NjiaPay: South African Fintech Startup Reshaping Payment Solutions for African Businesses

    NjiaPay: South African Fintech Startup Reshaping Payment Solutions for African Businesses

    Ghana’s Kofa Secures $8.1M Pre-Series A Funding to Drive Clean Energy Access Across Urban Africa

    Ghana’s Kofa Secures $8.1M Pre-Series A Funding to Drive Clean Energy Access Across Urban Africa

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    South Africa’s CureRoot Leverages AI to Unlock New Medicines from African Medicinal Plants

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    Kenyan Tourism Venture Studio Purple Elephant Ventures Increases Seed Round to $5 Million

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    SA’s Peach Payments Expands into Francophone Africa with PayDunya Acquisition

    Egypt’s Enza Secures $6.75M to Drive Financial Inclusion in Africa

    Egypt’s Enza Secures $6.75M to Drive Financial Inclusion in Africa

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    GIIG Partners with SparkRockets to Launch AI-Powered Startup Validation Tool

    Tanzania’s Kilimo BaNDO Revolutionizes Agriculture for Smallholder Farmers

    Tanzania’s Kilimo BaNDO Revolutionizes Agriculture for Smallholder Farmers

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    South African Prop-Tech Startup Preferental Unveils Innovative Tenant-Screening App

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    LoftyInc Capital Secures $43 Million for First Close of New Pan-African Seed Fund

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    iPhone 16 Sales Surge 20% in China, Signaling a Strong Comeback

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    Grid Africa Secures $2.8 Million for Renewable Energy Initiatives in South Africa

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    One Direction Star Liam Payne Dies after Hotel Balcony Fall

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    It’s important to set boundaries in entertainment industry – Reminisce

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Nigerian Insurtech Startup ETAP Secures Ghana’s First Operational License to Boost Auto Insurance Market

by Iyanu Ale
November 12, 2024
in Startups
Reading Time: 1 min read
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Nigerian Insurtech Startup ETAP Secures Ghana’s First Operational License to Boost Auto Insurance Market
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Nigerian fintech startup ETAP, known for its innovative solutions aimed at increasing insurance adoption across Africa, has received a landmark operational license from Ghana’s National Insurance Commission (NIC). This authorization, the first of its kind for an insurtech firm in Ghana, enables ETAP to independently process claims, collect premiums, and offer a variety of auto insurance services directly to Ghanaian drivers.

Since its launch in April 2022, ETAP has provided flexible auto insurance plans that range from daily to quarterly subscriptions, tailored to the unique needs of individual drivers. Utilizing machine learning, the startup creates personalized risk profiles to determine optimal premiums, offering discounts to drivers who demonstrate safe driving habits. To promote safer driving, ETAP gamifies the driving experience through telematics technology, allowing users to earn “Safe Driving Points” which can be redeemed for rewards like retail vouchers, fuel discounts, and entertainment tickets.

With its recent expansion into Ghana, ETAP has formed a strategic partnership with Hollard Insurance Ghana, a major player in the country’s non-life insurance market. Together, they will operate as ETAP-Hollard, combining ETAP’s technology-driven approach with Hollard’s market expertise to deliver seamless and accessible insurance solutions. This collaboration is expected to streamline policy management, accelerate claims processing, and provide personalized services for Ghanaian drivers.

Ghana represents a promising new market for ETAP, with relatively low insurance penetration but significant potential for growth. By introducing its digital-first insurance model, ETAP aims to enhance financial inclusion and contribute to a more secure, insured future for Ghanaians.

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